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Olivier Lebleu

Olivier Lebleu

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Join date: May 6, 2025

Posts (63)

Oct 19, 2026 ∙ 3 min
From the sales proposal to the account statement: why CCM doesn't stop at document composition level
Customer Communications Management (CCM ) refers to the management of all documents and messages that a company sends to its customers. Long reduced to mass production, it actually covers the entire customer lifecycle: from the sales proposal that leads to a signature to the invoices, statements, and contracts that foster loyalty. Document Composition: a definition that has become too narrow? For decades, "document composition" meant one thing: mass-producing letters, invoices, and...

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Sep 9, 2026 ∙ 7 min
18-34 year olds and customer documents: what the GEM Junior Conseil study for major billing companies reveals
Banking , insurance , energy, telecoms , the public sector : what do young adults really want when they receive a letter, a bill, or a contract? The 2026 study conducted by GEM Junior Conseil for the TDE (Trophée de l'Editique) provides clear answers—sometimes even challenging conventional wisdom. Analysis and concrete solutions offered by NAELAN provide concrete approaches to address these questions . A more robust study, more definitive answers One might have expected yet another...

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Jul 22, 2026 ∙ 4 min
What is document composition software?
Invoices, contracts, proposals, regulatory correspondence: producing thousands of personalised documents every day without errors or breaches of brand guidelines is a real challenge. Find out what document composition software is, how it relates to desktop publishing and CCM, and the tangible benefits it brings to both business units and the IT department.

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