NAELAN solutions help social landlords digitise their documents, improve tenant relations and optimise productivity and compliance.

CRM manages customer data, CXM manages customer experience, and CCM manages communications. These three tools complement each other to strengthen customer relationships, with CRM providing data to CXM, which defines the experience, and CCM executing communications. KSL for Salesforce integration combines CRM and CCM, enabling document creation and management directly from Salesforce.

Young people aged 18 to 25 favour digital channels for customer communication, preferring email, mobile apps and text messages to postal mail. They are particularly sensitive to the environment and the protection of their personal data. Companies must therefore adapt their communications, favouring digital channels, ensuring security and simplifying the customer experience.